> ## Documentation Index
> Fetch the complete documentation index at: https://docs.churningtracker.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Retailers & retailer accounts

> Track activity across multiple stores and multiple logins per store.

Retailers are the stores you buy from. Retailer accounts represent individual logins within a store — useful when you run more than one Best Buy or Amazon account.

## Retailers

The **Retailers** page lists every store available when creating an order. Common retailers are pre-populated. You can also add custom ones.

<Frame>
  <img src="https://mintlify.s3.us-west-1.amazonaws.com/churningtracker/images/screenshots/retailers-list.png" alt="Retailers list" />
</Frame>

### Add a custom retailer

1. Go to **Retailers** → **New retailer**.
2. Enter the retailer name and optional website.
3. Save.

Custom retailers get a badge so you can tell them apart from the built-in list.

## Retailer accounts

A retailer account is a specific login at a retailer. If you run three Best Buy accounts (your main, P2, and a parent), add three retailer accounts under Best Buy.

<Frame>
  <img src="https://mintlify.s3.us-west-1.amazonaws.com/churningtracker/images/screenshots/retailer-accounts.png" alt="Retailer accounts under a retailer" />
</Frame>

### Why retailer accounts matter

* **Order limits** — each retailer account counts orders separately
* **Account health** — track which logins are getting flagged or shut down
* **Reporting** — see spend and earnings per login, not just per retailer
* **Multi-owner setups** — link a retailer account to a specific account owner

### Add a retailer account

1. Open the retailer's detail page.
2. Click **New retailer account**.
3. Enter a label (e.g., "Best Buy — me", "Best Buy — P2"), associated account owner, and notes (e.g., "elite plus member").
4. Save.

When creating an order, you'll pick the retailer first, then the specific retailer account.

<Tip>
  Use a consistent naming pattern like "Retailer — Owner" so the dropdown stays scannable as you add accounts.
</Tip>

## Account owners vs retailer accounts

These are easy to confuse:

|            | **Account owner**                  | **Retailer account**               |
| ---------- | ---------------------------------- | ---------------------------------- |
| Represents | A person (you, P2, family)         | A login at a specific store        |
| Lives at   | **Account owners** page            | Under a retailer's detail page     |
| Used for   | Cards, orders, reporting by person | Multi-login orders at one retailer |

A single account owner can have many retailer accounts — for example, you might own logins at Best Buy, Amazon, and Target.

See [Credit cards & account owners](/credit-cards#account-owners) for more on account owners.